I would start with one clear headline, a strong visual hierarchy and a single primary action. Then check the layout at mobile and desktop sizes. Start with the smallest useful version: pick one audience and one outcome, make the main action easy to find, and remove anything that competes with it. A focused first pass makes the next decision much easier.

Once the core experience works, we can add supporting details where they answer a real question. That keeps the first impression simple without losing the depth people need to feel confident.

I would clarify the main takeaway, shorten the opening and replace vague claims with a concrete example. Keep the voice consistent throughout. I would explore two directions before settling on one.